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Branding
A brand is more than a logo—it’s a presence in your absence. I craft branding systems that speak with intention, move across mediums, and resonate with purpose. Because in a world of noise, identity is signal. 
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Brand Identities

Design and creative direction for various brand identities for global companies in a broad range of market industries.

Company:  Various;  Role:  Creative Director, Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

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Vitalyze Me

Building a novel Wellness Tracker, an Apple Watch app, as part of the holistic concierge health and wellness services for our subscribers.

Company:  Vitalyze Me;  Role:  Product Chief;  Tools:  Photoshop, Illustrator, Figma, Trello and Others

AIM Brand.png

The Bronx Museum

An artist catalog for the annual art exhibition, AIM, a curated selection of emerging artists from the New York boroughs, at The Bronx Museum of the Arts.

Company:  The Bronx Museum of the Arts;  Role:  Creative Director, Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

Jerome Kern Brand.png

Verve Music

Packaging design and art direction for a highly collectible selection of re-digitized original released jazz music series from Verve Records.

Company:  Verve Music;  Role:  Art Director, Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

Books and Music

Lynda Resnik Brand.png

Cover design and creative direction for a business book by a high-profile author entrepreneur​, and a marketing reel showcasing the work of a video artist. 

Company:  Lynda Resnick, Rhett Brice;  Role:  Creative Director, Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

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Brand Advertisement

Branding design for a fashion sportswear label, a curated art and cultural event organization, and for entertainment companies.

Companies:  Anne Cole, Opalnest, Verve, Reprise Records;  Role:  Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

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J&R

Design direction for the seasonal fashion show event invitations and complement catalogues for a Japanese luxury brand.

Company:  J&R Cerchio;  Role:  Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

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Marketing

Marketing campaign designs for a wide range of new initiatives, customer relations, and product launching events. 

Company:  Various;  Role:  Creative Director, Designer;  Tools:  Photoshop, Illustrator, QuarkXpress and Others

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© 2025 Hat Nguyen
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